Issue of July 9, 2017
Mt. Province

Panagbenga Flower Festival
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BLISTT necessary for Baguio’s tourism development strategy
by Hanna C. Lacsamana

A five-year comprehensive tourism development plan for Baguio is in the works and is focused on strategies that highlight the need for the city to work together with the communities of La Trinidad, Itogon, Sablan, Tuba, and Tublay in Benguet.

The conceptual framework of the city’s tourism development plan, a product of collaboration of the Department of Tourism-Cordillera and the city government of Baguio, highlights the role of the BLISTT community in reaching the city’s to develop as a sustainable and progressive destination in the Cordillera.

Berkman International, Inc., which has been contracted by DOT-CAR to prepare the plan, recommends in the framework for the city to work together instead of competing with its BLISTT neighbors to augment and complement its tourism and investment attractiveness, and become one of the top destinations in the country.

To better manage its tourist arrivals, it is recommended for the city government to lay out plans for its immediate, short, medium, and long-term needs. These plans should cover street and sidewalk management; traffic, transport, and parking management, environmental management, and disaster risk reduction management.

The other salient recommendations are expected to be tackled by the city government after the DOT-CAR turned over on July 7 to the city the conceptual framework of the 2017-2022 tourism development plan.

The plan was formulated after a period of planning, series of consultations with key stakeholders, crafting, and refinement from June 2016 to June this year.

Councilor Elmer Datuin, chair of the city council committee on tourism, accepted the document in behalf of the city from Tourism Regional Director Marie Venus Tan, who expressed hopes of better managing and providing directions to the city’s tourism industry.

Datuin acknowledged the importance of the DOT’s initiative to collaborate with the city government in this effort, since the city has yet to have a master tourism plan despite having tourism as one of its main economic drivers.

The development plan contains a consolidated situational analysis and a final report. The first part reviews the city’s land use and zoning and its role in the provincial and regional contexts; physical properties and environmental concerns, including road networks and power and water sources.

It also summed up the city’s strengths, weaknesses, opportunities and threats to its status as a tourist destination.

It also identified projects that should be prioritized to promote sustainability and inclusive growth.

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Baguio Country Club
Cordillera Career Development College
Department of Tourism – CAR
Department of Trade and Industry – CAR
Informatics Institute
Medline International Training Institute

Baguio Central University
Baguio Multicultural Institute
Department of Agriculture – CAR
Department of Health – CAR
Department of Tourism – CAR
Fox Elite Immigration Consultancy
King’s College of the Philippines
Mayor Mauricio G. Domogan
Philippine Veterans Bank
Philippine Women’s University – Baguio
Pines City Colleges
Regional Development Council & National Economic Development Authority – CAR
Sangguniang Panlalawigan of Benguet
Sutherland Global Services
University of Baguio

Assumption Medical Diagnostic Center
Baguio Center Mall
Baguio Heart and Lung Diagnostic Center, Inc.
Baguio Water District
Banco De Oro
Barangay 92.7 FM
Bureau of Fisheries and Aquatic Resources – CAR
C & Triple A Supermart
Congressman Ronald M. Cosalan
Cordillera Kidney Specialists, Inc.
Department of Environment and Natural Resources – CAR
Department of Public Works and Highways – CAR
Department of Science and Technology – CAR
Department of Trade and Industry – CAR
Fabulo Beauty and Image Salon
Far East Pacific Commercial
John Hay Management Corporation
Mother Earth Deli Basket
Nagomi Spa
Overseas Workers Welfare Administration
Philex Mining Corporation
Philippine National Police – Police Regional Office – Cordillera
Pines International Academy Inc.
Pugad: Pugo Adventure
Rianella Printing Press
Social Security System
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