Issue of May 5, 2019
     
NEWS
Benguet
Ifugao
 
OPINION
 

Obituaries
 
Other Links:
GDH sector launches Ma’I brand to boost int’l competitiveness
by Press release

Stakeholders in gifts, decors, and housewares (GDH) industries formally launched its unified brand, Ma’i, which is meant to boost competitiveness for domestic and export markets. 

The brand was launched last week as a joint initiative of the GDH sector and the Department of Trade and Industry-Board of Investments to coincide with the opening of Manila FAME, the premiere design and lifestyle event in Asia. 

“We still need assistance and more collaborations with government so our next step perhaps is to do a website to encourage other members of the different BSOs (business support organizations) to participate and embrace the brand itself,” said Ma. Rowena de Jesus, president of Ma’i/GDH Philippines. 

De Jesus underscored the importance of creating a brand as a tool for increasing competitiveness as the sector is incurring lower sales, especially from the export market. 

“The international market is very competitive. You compete with social media, online purchase, online selling versus us which is very traditional. One of our strategies is to go to social media,” she said, noting there are more infrastructure online that needs to be established. 

GDH industry players said the Ma’i brand can provide significant support for micro, small and medium enterprises trying to establish their presence in the foreign market.

Their export markets currently include the United States and Europe, while some are tapping new markets like Turkey and Africa.

“The brand is recognized for its high standards, great quality, and for its commitment to accountability, innovation, and social responsibility,” they said.

“It represents the industry’s strategic foresight and imaginative pursuit to bring the Filipino and the Philippine brand to the international spotlight, creating and defining lifestyle.”

 
Read more:
 
NEDA says Cordillera should strengthen its agri industry
   
Firms bag $42 M export sales
   
AANZFTA eyes self-certification to facilitate trade of products
   
PH foods to join New York’s biggest specialty food event
   
Gov’t urged to mull another fare hike
   
Recipients of free-range hens in Bontoc undergo training
   
Gov’t jobs top vacancies on Labor Day job fair
   
Cupping competition features budding Ifugao coffee industry
   
Hojap MPC grows to become leading maker in Asipuo
   
Sen Lacson pushes for people’s participation in budgeting
   
BOC exceeds April collection aim by 3%
   
New laws greet Filipino workforce on Labor Day
   
Public warned vs overcharging airport cabs using DOT logo
   

Your Ad Here


BUSINESS
NEDA says Cordillera should strengthen its agri industry

Firms bag $42 M export sales

AANZFTA eyes self-certification to facilitate trade of products

PH foods to join New York’s biggest specialty food event

Gov’t urged to mull another fare hike

Recipients of free-range hens in Bontoc undergo training

Gov’t jobs top vacancies on Labor Day job fair

Cupping competition features budding Ifugao coffee industry

Hojap MPC grows to become leading maker in Asipuo

Sen Lacson pushes for people’s participation in budgeting

BOC exceeds April collection aim by 3%

New laws greet Filipino workforce on Labor Day

Public warned vs overcharging airport cabs using DOT logo


Philippine National Police – Police Regional Office – CAR
R.A Gapuz Review Center

Baguio Central University
Baguio Country Club
Benguet Electric Cooperative Inc.
Congressman Mark Go
Data Center of the Philippines of Baguio City, Inc.
Department of Health – CAR
Kings’ College of the Philippines
Mayor Benjamin B. Magalong
Pines City Colleges
Sangguniang Panlungsod
SiTEL
SM City Baguio
Social Security System
Veterans Bank

Albergo Hotel and Residences
Baguio Center Mall
Baguio Water District
C & Triple A Supermart
Congressman Nestor B. Fongwan
Curamed Pharmacy
Department of Agriculture – CAR
Department of Environment and Natural Resources – CAR
Ganza & Solibao Restaurants
GMS Technology
Governor Melchor D. Diclas
John Hay Management Corporation
Mayor Romeo K. Salda
MMS Development Training Center Corporatino
Mother Earth Deli Basket
Philipppine Science High School
Regional Development Council – CAR
Sutherland

Home | About Us | Editorial Policy | Contact Us  
News | Opinion | Snapshots | Week's Mail | Obituaries  
Copyright © 2007-2015. All Rights Reserved. baguiomidlandcourier.com.ph