Issue of June 11, 2017
     
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Benguet
Kalinga
Mt. Province
 
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68th Courier Anniversary Issue
 
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Bakeshop owners tell struggles before hit
by Daniel B. Codamon / PIA

LAMUT, Ifugao – From a struggling bakery, a local bakeshop has grown to be big business name in Ifugao.

Couple Reynaldo and Dahlia Carlit from Barangay Duit, Kiangan started their bakery in 2004. They sold doughnuts, long john, pan de sal, loaf, buns and assorted breads in their small establishment located at Barangay Poblacion with an initial capital of around P21,000.

In 2005, they registered their business at the Department of Trade and Industry as a single proprietorship under the name of Dahlia.

The couple worked tirelessly to produce baked items using the traditional, manual and labor-intensive technology which was time-consuming. At the time, they were only earning meager profit.

Worried about their future and with their growing family, they transferred their business to Lamut in 2006 with the hope of making more profit as the town has bigger population than Kiangan. They named their business Uncle Dood’s Bakeshop.

But they encountered the same situation as when they were in Kiangan despite the increase and greater demand for their products since they were still using the same technology. They would only process an average of 40 sacks of flour per month.

In 2012, they sought the assistance of the Department of Science and Technology and became a beneficiary of the Small Enterprise Technology Upgrading Program (Setup).

With the assistance of the DOST’s Provincial Science and Technology Center headed by Genna Jallorina, they were initially provided technical assistance like the proper layout, proper illumination in the work area, customer and worker handling and attendance to the DOST’s training to improve their products.

Their sales increased and were able to hire two workers.

To develop their technical know-how and improve their overall productivity, the couple enrolled in the Manufacturing Productivity Extension Program (MPEX) also of DOST.
Later on, through the assistance of Setup, the couple was able to add more products to include cakes on a “per order” basis.

Both Setup and the MPEX continue to help in the improvement of the production processes and products of Uncle Dood’s Bakeshop and improved work attitudes of employees that gradually increased their sales and enabling them to expand.

The bakeshop now has four outlets. With the new technology and equipment provided by the Setup, Dood’s is now processing 350 sacks of flour per month and has 13 workers.

But they have to face challenges like the changing trends and stiffer competitions.

Consumer tastes have also changed especially by the trends set by the community such as in the adjacent provinces of Nueva Vizcaya and Isabela.

Asked how they respond to the challenges, Reynaldo and Dahlia said continuous innovation and upgrading of their technology with the help of the DOST make them confident to hurdle the challenges.


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