Issue of December 3, 2017

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2017 NCRC highlights Filipino messaging
by PIA release

The National Communication Research Conference (NCRC) last Nov. 22 to 25 in Baguio highlighted the Filipino communicative experiences.

Organized by the Department of Communication Research of the College of Mass Communication of University of the Philippines-Diliman in 2012, the NCRC has been the platform for students, faculty members and professionals to present and discuss their research papers before a community of scholars.

NCRC 2017 Chairperson Professor Elena Pernia, UP Diliman College of Masscomm dean, outlined that the conference focused on researches of scholars of communication and media that define the Filipino communicative experience, particularly on studies that look into how communication and media shaped individuals and cultural realities.

Representative Mark Go, in his keynote message, expressed the city’s warmest greetings to the conference organizers and participants, saying bringing the conference here is a good choice since Baguio is a melting pot and itself is a communicative experience with its strong sense of community.

Go outlined the importance of communication  especially those coming out from the different news outlets including the social media as the media can easily influence society even if it is not part of the political system.

With the advent of technology, effects of media is more than ever felt that one news report or article can become viral in seconds because of social media, he stressed.

Go challenged the participants to use the conference as a venue to help educate the people in identifying misinformation and guide them where is the right outlet to look for accurate news and information that can bring positive effect to the life of people and communities.

The conference involved keynote sessions, plenary talks, parallel sessions, undergraduate and graduate papers’ competition and workshops, among others.

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Baguio Country Club
Department of Tourism – CAR
University of Baguio
Venus Parkview Hotel

Congressman Mark O. Go
Department of Health – CAR
Kings College of the Philippines
Lepanto Consolidated Mining Company
Mayor Mauricio G. Domogan
Narda’s Handwoven Arts & Crafts Inc.
Philex Mining Corporation
Pines City Colleges
Province of Benguet
Sangguniang Panlungsod
SM City Baguio
Social Security System

Assumption Medical Diagnostic Center
Baguio Center Mall
Baguio Central University
Baguio Heart and Lung Diagnostic Center Inc.
Baguio Memorial Chapels Incorporated
Baguio Water District
Bureau of Fisheries and Aquatic Resources – CAR
C & Triple A Supermart
Congressman Ronald M. Cosalan
Curamed Pharmacy
Data Center College of the Philippines of Baguio City Inc.
Department of Agriculture – CAR
Department of Environment and Natural Resources – CAR
Department of Trade and Industry – CAR
Department of Transportation – CAR
Easter College Incorporated
Fabulo Beauty and Image Salon
Fast East Pacific Commercial
Filipino–Japanese Friendship Association of Northern Luzon, Inc.
GMS Technology
Immigration Network Services, Inc.
La Funeraria Paz, Inc.
Mayor Romeo K. Salda
MMS Development Training Center Corporation
Mother Earth Deli Basket
National Economic & Development Authority–CAR
Overseas Workers Welfare Administration
Philippine Science High School – CARC
R.A. Gapuz Review Center
Regional Tripartite Wages and Productivity Board – CAR
Solibao – Ganza Restaurant
Technical Education and Skills Development Authority

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